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Burger King

by BBH London

Case Studies

Case Study

GOT 5? (Creative/ Media/ Fluent Device)

By The Gate London

How we helped The Electoral Commission move from a loss aversion strategy to a data-driven one to increase voter registration ahead of elections.

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Case Study

Wightlink Ferries

By Soul

Wightlink needed a creative identity. A way to express what they do, what they stand for and what makes them better than the competition. We gave them a new brand platform to be used across all their comms (which we do for them as well).

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Case Study

Avios & British Airways

By Soul

Free flights are the bee’s knees when it comes to loyalty rewards. What makes people want to collect Avios is what you can do with them. So we create programmes and campaigns to entice and inform people about where their Avios can take them.

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New Work

New Work

Blood Monkey

By Kastner London

Kicking back against the pompous contemporary gin market, Blood Monkey is a brand we’ve created from the ground up. It’s an anti-category pr…

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New Work

WorldHost

By Bright Blue Day

On completion and launch of the new market proposition and visual identity for WorldHost, People 1st briefed bbd to further establish them a…

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New Work

CHILTERN RAILWAYS

By The Gate London

Use our Chiltern 'Chickens' (long-term fluent device) in a fun way to encourage people to book with the UK's most trusted train company this…

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New Work

Don't Panic

By Don't Panic London

Ahead of the upcoming general election, the independent creative agency Don’t Panic has today launched their own provocative posters across…

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BITE LIVE TRENDS: Issue 3, October 2019

by Nicola Kemp

This dedicated trend report wraps up the key themes, learnings and actionable insights from #BITELIVE19 our flagship event, which this year was focused on Making Culture, Breaking Stereotypes.

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Have we reached peak purpose in marketing communications?

by Nicola Kemp

The global climate strike has placed the climate emergency at the very top of the agenda, yet the role of purpose in marketing remains debatable.

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Caroline Casey, Founder, The Valuable 500

by Nicola Kemp

As the Founder of The Valuable 500, Caroline Casey is spearheading a business revolution on disability inclusion and she needs brands to get on board.

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Agencies

Top 30's Agencies

Discover which agencies get the most views

Top 30 Viewed

Agency Insight Papers

Insights

Cue Issue 06: 2020 Vision

Content includes: - Party like it's 2050? An entirely unscientific round up of some of the highs and lows we might encounter. - Adios adulthood Making connections with a 'Perma-Youth' consumer. - Signs of the times A sneak peek into the future of conscious consumerism.

Insights

Delve Into The Minds Of Your Customers

We work with psychologists to understand not just what people do, but why they do it. With a better understanding of the why, it makes knowing what to say so much easier. We call it Customer Mindset Mapping. Discover more via our complimentary workshop. We’ll cover what the hidden issues are your brand faces and how they might be overcome. It’s a 90 minute session for up to 8-10 people, facilitated at your place of choice. Simply email ben.rachel@soul.london to find out more.

Insights

Familiarity Distorts Reality

Here’s a question. What proportion of the country do you think has been built on? As in covered by roads, buildings and the like? It’s 5.9%. Yep, just 5.9% of the country has been built on. Not much, is it? And, we hazard, a figure much lower than most of us had guessed… Download below to read more For a weekly serving of some seriously soulful thinking, subscribe here https://soul.london/soul-food/

Insights

The Wallpaper

There’s a tale that when Oscar Wilde was asked why he thought America was such a violent society, he replied with characteristic wit and quickness “because your wallpaper is ugly.”… Download below to read more For a weekly serving of some seriously soulful thinking, subscribe here https://soul.london/soul-food/


BITE trends & Insights

Fuel Your Imagination

ESCADA invites successful women to share their experiences

At a time when what constitutes success is fundamentally shifting, how brands represent aspiration, particularly when targeting women, is in flux.

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Voices

Measures for measures: Why metrics for mental wellbeing at work are essential

Claire Gillis, International CEO, WPP Health Practice on why, if we’re serious about employee wellbeing, we must cement it as a boardroom priority and create metrics that prove its unquestionable value.

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Voices

Why can’t brands speak to both my kids?

Christopher Kenna, CEO & Co-Founder of Brand Advance explores the digital media landscape, brand safety and keyword blocking and invites brands to consider how they can reach every community.

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Fuel Your Imagination

Deliveroo is proud to be the UK’s second best delivery service

Deliveroo's first Christmas campaign pays tribute to the 20,000 midwives working across the country throughout the festive season to deliver the most precious of cargos.

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