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Reebok PureMove Bra
Tasked with seeding the revolutionary PUREMOVE bra to key influencers across Europe, Savvy concepted, designed, artworked, printed, manufactured and delivered 150 personalised seeding boxes, all containing the bra along with tights and trainers.Read More
Agency Insight Papers
The Solo Traveller Report
Global is the largest commercial radio station in Europe. Last year they asked their diverse set of listeners about their attitudes and experience in travel. Here at Accord, we have used their research to focus on the solo traveller and the influential factors that drive each of us to go away alone. Get to know this diverse market and what is influencing them to take such a personal trip by viewing the full report here.
The smart home
Our innovation lead Gracie Page's thoughts in Campaign on silent brands deals and the future of British home life.
Misty-eyed industry articles and thought-pieces about how we can learn from the bravery of famous ad campaigns are all fantastic stories of commercial creativity but surely it’s now time to focus on how we re-tune the creative talent in our industry to better serve the modern needs of brands and organisations. How do you build and maintain trust with people? How do you create platforms that enable businesses to ‘do’ and not just ‘say’?
Are you ready for open banking?
Open banking is here, and the implications are far reaching. New legislation, allowing consumers more user-friendly access to their transactional data, has just been passed. Put simply, banks are being forced - or allowed - to open their data to third parties for the first time.
BITE trends & Insights
Amnesty International, 'Family-Free Zone' by VCCP
There are many laws that exist to us as bureaucracy, dealing with issues that many of us won’t face. But, look a little closer, and after a little interrogation you might just find that many of them feel outdated or just plain wrong.Read More
How to power your brand: Fonts Decoded
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