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KFC

by Mother London

Case Studies

Case Study

Miller Harris Perfumer London

By Soul

We needed to persuade people to buy a brand of perfume online, that they hadn’t bought before. Either for themselves or as a Christmas gift.

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New Work

New Work

Amazon Prime

By Joint

"Best friends" follows a couple as they distract their dog from what could be a traumatic moment for the pooch and it's owners. The film dem…

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New Work

Vodafone

By Haygarth

The VeryMe Tree introduces Vodafone customers to their new rewards platform, through a bespoke festive brand experience. We invite shoppers …

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New Work

Birds Eye

By Cirkle

Launching ‘Ahoy!’ - Captain Birds Eye’s first signature scent for men in time for Christmas. Editorial headlines and coverage across nation…

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New Work

PSB

By Kemosabe

PSB is a global customer research and analytics consultancy based in New York. With the original founders of Penn, Schoen and Berland long …

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BITE LIVE TRENDS: Issue 3, October 2019

by Nicola Kemp

This dedicated trend report wraps up the key themes, learnings and actionable insights from #BITELIVE19 our flagship event, which this year was focused on Making Culture, Breaking Stereotypes.

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Have we reached peak purpose in marketing communications?

by Nicola Kemp

The global climate strike has placed the climate emergency at the very top of the agenda, yet the role of purpose in marketing remains debatable.

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Caroline Casey, Founder, The Valuable 500

by Nicola Kemp

As the Founder of The Valuable 500, Caroline Casey is spearheading a business revolution on disability inclusion and she needs brands to get on board.

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Agencies

Top 30's Agencies

Discover which agencies get the most views

Top 30 Viewed

Agency Insight Papers

Insights

Understanding Your Website Visitors: Prospects vs Customers

Ever wanted to look beyond your conversion rate average to reveal the real figures? A website conversion rate might be 3.5% but only 0.4% for prospects, giving a very different picture on performance and your internal priorities. Discover how we developed an approach to identify visitor segments and understand the behaviour of each. Download now to learn how this works.

Insights

Fake News and Advertising: How to Spot The Fake and Find The Facts

Fake news continues to hit the headlines in a shifting landscape where brands and publishers are being caught in the crossfire. We discover the damaging effects of fake news on useful online advertising and how to sort the fact from the fiction.

Insights

OOO Climate Strike

Climate change is a global crisis, one that demands the participation of every citizen to strike it down. In an effort to jumpstart this united front, teen activist Greta Thunberg initiated a worldwide Climate Strike, which asked individuals to leave their desks and join local walkouts.

Insights

Fashion in Advertising by Jose Miguel Sokoloff

MullenLowe Group's Chief Creative Officer asks, "Where did all fashion advertising go?". Read more to find out.


BITE trends & Insights

Trend

From baked beans to bitcoin, it’s all about people

Matt Wyatt, Executive Planning Director at SNAP LDN highlights the power of empathy when it comes to developing a disruptive brand.

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Fuel Your Imagination

Shutterstock reveals its 2020 Colour Trends report

While outlining the nature of each shade, Shutterstock also detailed the impact each can have for marketers, forecasting their potential use for the year to come.

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Hot Pick

Ballantine’s Artist series underlines the power of brands to drive creativity

Ballantine’s collaboration with Brooklyn artist Scott Albrecht beautifully brings the brand’s ‘Time Well Spent’ positioning to life.

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Hot Pick

Cadbury’s Secret Santa delivers random acts of kindness

Secret Santa appeals to the generosity of spirit many people experience at this time of year, capturing people’s imaginations and delivering festive cheer.

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Events