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By Wild Card
Championing CentrePoint's Big Broth initiative to raise funding for London's young homeless through 'soup parties' - a campaign delivering almost 450 editorial hits, creating film, partnering with influencers and making a difference
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By Somo Global
Some of the most important milestones in life are marked by life-changing purchases. But in the times when customers are overloaded with choice – little is done to inspire trust and deliver beauty, just the way you like it.
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10 years supporting OTC brand launches, brand development and brand growth
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New brand identity for ALBERT, a pioneering organisation that inspires environmental sustainability and best practice across the British fil…
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Thierry Henry is back behind the wheel of his Renault helping football fans get to the game. He will be seen rescuing fans from their everyd…
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A guide to BITE LIVE 2019 and why BITE LIVE: Breaking Stereotypes, Making Culture is well worth your time and investment
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Why this year’s BITE LIVE is worth both your time and investment.
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by Nicola Kemp
Breaking taboos, the Army's recruitment & the new wave of creative leaders.
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Instagram has decided to experiment with removing likes from posts in a bid to reduce pressure on the platform’s users, while also taking away the ‘vanity’ element of counting post likes. While likes will be hidden on posts, users will still be able to view like-counts on their own posts. I can’t help but think this could be a shift to focus the platform more towards product purchases and therefore further monetise the channel.
South by Southwest (SXSW) is a group of annual conferences that takes place in March in Austin, Texas, USA. The conferences include the latest trends in films, interactive media and music. Particularly relevant to us, SXSW Interactive is focused on emerging technology and includes a trade show, speakers and parties.We have compiled the 5 most important trends from the 2019 conference below.
I kept a spending diary over the first eight weeks of living in my first home that I bought with my partner. This diary includes all the things I bought, all the things I prioritised and every time I compromised on something I insisted I needed (even if it did mean living off soup for a week).
You may have seen the recent Netflix documentary about Fyre Festival, the most disastrous festival experience of 2017. What was advertised as a ‘transformative experience’ that would ‘exceed all expectations’, was brought crashing down to earth by a single image of a sad cheese sandwich. So we explore, is integrity the secret to influencer marketing success?
Whilst a brilliant creative campaign, this piece of work demonstrates the agency’s commitment, alongside their brand partner, to honour and celebrate young talent and their creativity.
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An ever-increasing number of brands and agencies are exploring how best to use tech to enhance how they can get their products and messages in front of consumers and also, how they evolve the products themselves.
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