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VOXI

by Ogilvy UK

Case Studies

Case Study

#moneywellness

By The Brooklyn Brothers

In an attempt to normalise people’s feelings about money, we launched First Direct's new brand platform 'money wellness' which is set to tackle one of the biggest sources of anxiety for people in the UK: money.

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Case Study

SOLACE WOMEN'S AID. STOP IT COMING HOME

By STACK

During the World Cup, fans are only interested in the matches. But we used social media to reveal the England teams’ stats after every game, adding a final stat showing how domestic violence would also increase that evening.

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Case Study

OFFICE OF THE PUBLIC GUARDIAN. BE MY VOICE

By STACK

Solving the problem of how to get people who don’t know they need an LPA to take one out.

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New Work

New Work

Truant

By Truant

We have the chance to choose our new normal. A short film by Truant.

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New Work

Truant

By Truant

We have the chance to choose our new normal. A short film by Truant.

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New Work

Maltesers

By AMV BBDO

A series of films launched from the 'Look on the light side' brand platform that uses the challenges of lockdown to celebrate how women are …

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New Work

Rustlers

By BrandOpus

Rustlers wanted to grow their portfolio and innovate beyond burgers. To do so they needed a new identity that elevated the brand beyond flam…

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Brands, coronavirus and the new normal

To help our brand community navigate these uncertain and often confusing times, we’ve decided to compile a series of FAQs offering our insight into the industry and the impact of coronavirus

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Agencies, coronavirus and the new normal

To help our agency community navigate these uncertain and often confusing times, we’ve decided to compile a series of FAQs offering our insight into the industry and the impact of coronavirus.

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Why Creativebrief is the single destination for ambitious brand marketers

Creativebrief’s marketing platform helps brand marketers and their teams stay in touch with the complex industry around them

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“We don’t need to be in an office space to make a difference”

by Nicola Kemp

Richard Denney, Executive Creative Director at St Luke’s, lifts the lid on why the agency reversed the NHS logo to urge the public to Stay Home Now.

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Agencies

Top 30's Agencies

Discover which agencies get the most views

Top 30 Viewed

Agency Insight Papers

Insights

How to build an e-commerce offering during COVID-19

Many retail brands impacted by the COVID-19 pandemic are now looking to pivot into e-commerce. Doing this requires a thoughtful strategic approach.

Insights

SOFA SESSIONS #2 – HOW BRANDS CAN HARNESS THE POWER OF INFLUENCERS

On 7th May we hosted the Sofa Sessions #2 - this time Gemma Glover, Influencer Strategist at ENGINE, chaired a conversation around how brands are adapting to the new normal and how influencer partnerships can have a positive impact during lockdown. Our expert panel was Eleanor Wilcox, Social Media manager for Next, Beth Atkins, Communications Manager for Clinique & Estee Lauder & Emily Bell, Social Media & Influencer Manager for George at Asda. Watch the webinar here: https://vimeo.com/418138296

Insights

SOFA SESSIONS #1: THE NEW POWER OF INFLUENCERS

On Thursday 16th April, we hosted the first of our Sofa Sessions with ENGINE's influencer strategist, Gemma Glover, to discuss how influencers are quickly adapting to the new normal and how brands can optimise influencer partnerships during the current climate. Our expert panel was made up of Deborah James - Author, columnist for The Sun, Vickie Neave - Lifestyle influencer and Mel Kentish - Head of Influencer at Sky. Watch the webinar here: https://vimeo.com/410114631

Insights

LEADERSHIP IN LOCKDOWN IS LIKE PILOTING A PLANE WITH THE RADAR SWITCHED OFF

The trials, tribulations and opportunities of leading an agency through lockdown.


BITE trends & Insights

Voices

My struggle with WFH

Tania Feeley, Managing Partner at RAPP LONDON writes revealingly about how lockdown, and enforced WFH, has led her to confront her workaholic tendencies.

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Voices

Is ‘always on’ a sustainable strategy in the face of the Coronavirus?

Does prioritising employees' mental health demand that the industry embraces new ways of working which prioritise digital wellbeing well beyond Mental Health Awareness Week?

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Hot Pick

Papier sends love through the post under lockdown

Papier’s first TV ad wants to remind people of the power of putting pen to paper, particularly during a time when we are all experiencing a degree of screen fatigue.

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Fuel Your Imagination

Meditations for adland

In theory some of us should have more ‘free’ time under lockdown; yet in truth many of us feel overloaded or overwhelmed.

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Events