Fuel Your Imagination

Chef Karim Bourgi and MullenLowe MENA take aim at cyberbullying

If the internet were sugar-coated, it might be a better place

By Georgie Moreton

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20something brings GRID Legends to life for EA Codemasters

The new campaign clebrates the launch of the fifth instalment of the GRID Legends series with ad featuring BAFTA winning Sex Education star Ncuti Gatwa

By Georgie Moreton

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‘Benches of Hope’ spring up across the UK to mark final season of After Life

Netflix and CALM are rolling out benches to celebrate the season launch of Ricky Gervais’ After Life TV series, which tackles grief

By Georgie Moreton

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180 and CalFlowers celebrate flowers as a form of self-care

‘Flowers, Self Care Made Easy’ attempts to reposition the act of buying flowers

By Georgie Moreton

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Gerety Talks to feature Karmarama’s Grace Francis

The session aims to put some of the marketing and creative industry’s true changemakers in the spotlight

By Georgie Moreton

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Adidas and Havas showcase Zinedine Zidane and Nouf Al Anzi’s football skills

In celebration of the next generation of sporting superstars, adidas is showcasing the sporting skills of Nouf Al Anzi, captain of the UEA women’s national team.

By Georgie Moreton

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BMB and Gymbox kick off the New Year with playful fitness campaign

The new campaign aims to celebrate the gym’s unique offering

By Georgie Moreton

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The National and Havas Middle East launch the country’s first ‘plantable’ paper

This special edition paper aims to encourage a more sustainable UAE.

By Georgie Moreton

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“We’re strongest when we cheer each other on”

WACL launches a collection of mugs celebrating women who lift each other up.

By Georgie Moreton

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DFS and Pablo celebrate individuality and self-expression within the home

DFS launches new brand platform, ‘What’s your thing?’ created by Pablo

By Georgie Moreton

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BBH and the Jiyan Foundation for Human Rights urge CEO’s to invest in mental health

The #FAOCEO LA-based mobile billboard campaign urged the world’s top CEO’s to invest in the mental well-being of survivors of terrorism, domestic violence, war, and genocide

By Georgie Moreton

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Co-op forgos festive slot to shed light on community fridge project

Lucky General helps the supermarket chain to spotlight food waste in live TV ad

By Georgie Moreton

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How Havas Tel Aviv broke the silence surrounding domestic violence

A new campaign successfully punctures public consciousness through disruptive use of media and a strong call to action.

By Nicola Kemp

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M&S brings to life its Christmas ad at Waterloo Station

ODD and Mindshare help Marks & Spencer stage an experiential advertising takeover of Waterloo Station

By Georgie Moreton

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Amplify brings to life ‘The Wheel Of Time’ via an anamorphic billboard illusion

The OOH campaign created by Amplify for Prime Video brings to life the epic new series with a live-action 3D illusion

By Georgie Moreton

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