
‘It’s probably hormones’
By Nicola Kemp
SheSays is launching a new campaign to raise awareness of the thousands of women and non-binary people who are living with hidden illnesses and disabilities in the creative industries.
By Nicola Kemp
SheSays is launching a new campaign to raise awareness of the thousands of women and non-binary people who are living with hidden illnesses and disabilities in the creative industries.
By Grant Hunter
Nike neglected an opportunity to demonstrate its commitment to real talent
The Gerety 2023 Global Jury Insights highlight the importance of the female lens and consider how to create work that has universal impact
By Nicola Kemp
A new report from Revolt and Kind underlines the long-term opportunity and unique cultural revolution powered by women’s football
Covid applied more pressure onto Gen X women who were already burned out and undervalued by their companies, writes Anniki Sommerville.
By Ridhi Radia
Ridhi Radia, Head of ED&I, Immediate Media on how to make tangible commitments to drive diversity forward
Henry Daglish, CEO & Co-Founder of Bicycle London on why you can’t manufacture a strong culture.
By Nicola Kemp
The campaign promotes ‘Clear Head’ the alcohol-free beer brand which donates 5% of its sales to Talk Club
Mr. President’s James Cooper shares how curiosity, fun and passion help fuel creativity in the workplace
By Nicola Kemp
Michelle Whelan, Co-CEO of VMLY&R and CEO of VMLY&R Commerce UK on the future of social commerce, AI and leading through change
By Nicola Kemp
Kristof Neirynck, Global Chief Marketing Officer at Avon, on breaking through empowerment fatigue and ditching unattainable beauty standards
By Nicola Kemp
Liz Baines, head of planning at Specsavers on the value of planning, the future of in house agencies and why creativity is still a team sport.
The Woodsman Whiskey campaign from Mr. President highlights the importance of doing things differently and the value of challenging the status quo
The campaign features popular content creators in a bid to encourage fresh diverse talent to consider a career in the industry
At a time of crisis attitudes to trust are changing and brands have an opportunity to connect with consumers
The live-streamed tournament created by McCann London saw competitors battle to win a spot in David Beckham’s Street Fighter 6 team
By Nicola Kemp
A mesmerising new campaign from Hotel Chocolat uses Generative AI to bring the perfect cup of hot chocolate to life
By Nicola Kemp
The new campaign from The&Partnership underlines the role of brands in supporting consumers through the cost of living crisis.
By Aimee Luther
The Liberty Guild’s Aimee Luther shares how being a charity Trustee has informed her leadership style
By Nicola Kemp
PrettyGreen has brought to life iconic Disney moments in the real world in a new campaign
The Make Loaf Not War campaign from isobel showcases the joy in kicking back and slowing down through song.
By Nicola Kemp
An impactful campaign hijacked back to school social posts to highlight the harsh realities for children in conflict
The campaign from McCann Manchester highlights the supermarket’s cheeky tone of voice
The in-game experience allows players to travel by train and learn about the benefits of a railcard.
The campaign from Leo Burnett showcases the small changes the fast food giant has made to improve its food in the past 20 years
Selfridges brings back the Yellow Pages and creates a Vogue World newsstand to celebrate London Fashion Week.
Back Market capitalise on Apple’s annual product launch to promote more sustainable technology consumption and refurbishing
The new campaign from Brothers & Sisters features a catchy new rendition of the classic track and viral meme
The new retro campaign from The Berry supports the launch of the new away kit
The charity has shifted its strategy to reflect the fact that many people with cancer are still living their life to the fullest
Sharon Lloyd Barnes, Commercial Director at Advertising Association, shares 5 key learnings from LEAD Scotland
With London Fashion Week in full swing, industry experts consider how brands can promote more sustainable shopping habits
By Nicola Kemp
A flurry of brand activations demonstrates the cultural firepower of women’s sport.
Maral Kalajian reviews Tracey Follows thought-provoking book as part of the Women in Marketing Fresh Reads series, in partnership with Dentsu Creative
By Nicola Kemp
DDB Worldwide has been awarded Global Network of the Year, DDB Chicago won Global Agency of the Year and Omnicom has won Holding Company of the Year
The Gerety 2023 Global Jury Insights highlight the importance of the female lens and consider how to create work that has universal impact
By Nicola Kemp
The fast food giant has utilised the power of creativity to cement its place in popular culture
By Nicola Kemp
Rob Mayhew, Creative Director at Gravity Road and TikTok phenomenon on the power of developing your own, original voice
By Nicola Kemp
Kristof Neirynck, Global Chief Marketing Officer at Avon, on breaking through empowerment fatigue and ditching unattainable beauty standards
By Nicola Kemp
The Blueprint’s Truth About Talent survey underlines how a broken business model is breaking talent
By Nicola Kemp
The agencies have all signed up to support the free creative schools platform launched last year
Looks like you need to create a Creativebrief account to perform this action.
Create account Sign inLooks like you need to create a Creativebrief account to perform this action.
Create account Sign in