Do luxury hotel sites deliver luxury experiences?


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With digital influencing as much as 60% of luxury purchases, travel brands are faced with the challenge of how to ensure their luxury experience translates through their digital activity. In the latest edition of our series of digital experience reviews, we've used our 20 years of experience in the travel sector to understand how the world's top luxury hotel websites measure up in terms of their digital customer experience and what lessons can be learned by all luxury hotel brands.