HOW MARKETING PROCUREMENT CAN DEVELOP SUSTAINABLE RELATIONSHIPS IN THE ‘NEW NORMAL’
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The impact of Covid-19 has accelerated many developments already underway in client/agency relationships. ENGINE Creative's CEO Ete Davies speaks to ISBA about these emerging trends & procurement’s role in helping build true & equitable partnerships. Do read the whole series head to https://www.isba.org.uk/knowledge/the-new-normal-series/