
Isobel campaign for JET takes the drama out of driving
The over-the-top campaign aims to show that filling up the car is no cause for drama
SHORTLISTED CAMPAIGN INDEPENDENT AGENCY OF THE YEAR
The world is full of sensible brands doing sensible things that nobody ever notices. We’re here to inject brands with an infectious energy. We help them find their purpose and voice. We supercharge them.
The over-the-top campaign aims to show that filling up the car is no cause for drama
Consumer cynicism surrounding Valentine’s Day is successfully punctured by the spark of creativity
This playful campaign sees a popular brand playing in a space in which it knows its consumers are, offering them a visual and message that they’re already both familiar and comfortable with.
Jamie Williams, Managing Partner at isobel on why Trump’s biggest downfall in the lead up to the 2020 US Elections is his communication strategy.
Gone are the long haul flights or even flights at all and in their place come the humble staycation and the good old fashioned road trip.
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