MullenLowe Group


  • Advertising/Creative
  • Brand strategy
  • CRM/Customer engagement
  • Integrated marketing
  • Media planning & buying


We think like challengers.
Whether it's shifting perceptions or changing people's behaviour, our start-point is to challenge what has gone before.
And because our 'hyperbundled' approach means we gather our specialists from across the marketing disciplines around one problem, we generate more rounded answers. Answers that are applicable to the whole customer journey.



Case Studies

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Case Study

Gordon's Gin - #yaydelay

By MullenLowe Group

#Yaydelay is a data-driven rush hour activation that turns ‘delays’ into ‘yays’ with free G&Ts. Combining train delay data with locational data, we targeted commuters who were delayed & served dynamic discounting via a digital coupon to be redeemed in a nearby bar.

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Case Study

Life feel's better when you have a plan

By MullenLowe Group

Relaunching a brand, reclaiming category leadership.

  • Archived Case Studies