ODD London

London www.oddlondon.com

Disciplines

  • Advertising/Creative
  • Brand strategy
  • Social

About

ODD is a creative agency on a mission to build the world’s most desirable brands.

Why? Because over the next ten years, many of the brands we know today will cease to exist - only the most desirable will survive.

Founded in 2004 by Simon Glover and Nick Stickland, the agency specialises in the fashion and lifestyle space, through its mini-network of offices in London, New York and Sydney.

ODD prides itself on creating lifestyles, not campaigns - because the most desirable brands are part of people's everyday lives.

Over the last 15 years, ODD has delivered desirability and effectiveness for some the world's best-loved brands, including Dr. Martens, Eastpak, F&F, Primark, Mr Porter, Benefit Cosmetics and Levi Strauss, with a number of awards along the way, from the likes of Campaign Big, MAA, Drapers and DADI.



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Clients

New Work

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New Work

F&F

By ODD London

Our latest campaign for F&F is a tongue-in-cheek take on the traditional high fashion shoot. Juxtaposing everyday convenience items and eye-grabbing price points with an elevated aesthetic, it reinforces F&F's shoppers commitment to value and quality for Autumn/Winter 19.

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New Work

Marks & Spencer

By ODD London

For AW19, we helped M&S lead a rallying cry that everyone deserves good style. Shot by acclaimed photographer Sean Thomas and featuring a diverse cast of brilliant women, it elevates the importance of everyday style and places M&S firmly at the heart of the nation’s wardrobes.

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New Work

Seafolly

By ODD London

Global lifestyle repositioning of Australia's #1 swimwear brand. Grounded in the belief that summer is more than just a season, time or place - our campaign shows how it's a way of living lighter and brighter and empowers women around the world to be confident in their own skin.