Rare Design London

London https://www.rare-design.com

Disciplines

  • Branding / design
  • Innovation/NPD/Service Design

About

Combining strategic thinking with creativity and design delivery with personality to offer Smart. Fast. Flexible brand design solutions focused on client needs and the end consumer



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Clients

New Work

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New Work

Tokyo Kitchen

By Rare Design London

Tokyo Kitchen is a new frozen range of authentic Japanese dishes. Our design, created specifically for the unique CostCo shopper experience, is inspired by the vibrant energy of a traditional Asian food market and boldly promotes the texture and ingredients of the recipe

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New Work

GUNNA

By Rare Design London

Our new design introduces a cast of irreverent characters – like Pink Punk and Ginger Rebel – that are straight out of the brand’s urban heritage to create an engaging range with lively shelf impact

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New Work

iSwitch

By Rare Design London

When Vype launched the iSwitch range equipped with the new puretech blade technology and an ultra-slim, micro-engineered stainless steel blade they required a packaging design that embodied this precision and quality whilst keeping it consistent to the wider Vype family

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New Work

Obo

By Rare Design London

obo's focus is on creating holistic workplace experiences that benefit the emotional and physical wellbeing of all. Our work designing the proposition, brand & visual identity and launch assets needed to reflect this and ensure obo achieved stand out in this competitive market

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New Work

Pollenase

By Rare Design London

Our new brand identity and pack design for Pollenase - the allergy remedy for smart shoppers - has launched nationwide. The sharp, modern, easy to navigate range design challenges existing category codes and has real on shelf impact

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New Work

Amoy

By Rare Design London

As part of our ongoing relationship with Amoy (which started with a bold new packaging design), we designed the promotion to help Amoy welcome in Chinese New Year. Assets included Key Visuals, eFins and an Amoy branded food truck

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New Work

Vype

By Rare Design London

In the fast-growing vaping category, consumers need a guarantee of the quality, consistency and flavour satisfaction of their e-liquid. Our work building Vype's premium credentials with innovative packaging & visual identity has seen the recent launch of the new signature range

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New Work

Day Lewis

By Rare Design London

Due to business growth and expansion Day Lewis, Britain's largest independent pharmacy group, needed a new, modern expression of their brand identity to ensure consistent presentation across the estate and assert its leadership in the sector.