End Youth Homelessness
Youth Homelessness is a growing problem that can be impossible to spot. From sofa surfing and using dating apps, to staying on night buses and even hospitalising themselves to avoid sleeping rough, young people are doing whatever they can to stay off the streets. Over the last two years our campaigns for End Youth Homelessness have helped draw attention to this problem through various outdoor executions involving high profile artist collaborations. The level of goodwill that exists for this cause from partner agencies is incredibly humbling, and we're committed to our continued involvement in raising awareness of this important issue.
An estimated 22,000 young people faced homelessness this winter, this campaign promoted the charity's Housing Fund, which provides suitable homes for people in need.
My work has always been driven by my belief that colour and pattern can make a positive difference to people’s lives. It’s a privilege to have the opportunity to put that philosophy into practice for such an important initiative as End Youth Homelessness.Camille Walala, Artist
#NowYouSeeMe was a campiagn that ran in the summer of 2019. Inspired by true stories, these posters quite literally highlighted how the "hidden homeless" go to great lengths to hide their struggle, so within seemingly innocent narratives we hid a darker secret. In 2018, 52% of young people who asked for help from their local authority - because they were homeless or at risk - received no documented support.
Shining a Light on Youth Homelessness
There are an estimated 100,000 young homeless people in the UK. How can this be possible in 2019, and what can creativity do to highlight the issue?