Digital & Social Summit: Navigating an era of 'anti-social' data

Privacy consciousness, the demise of third-party tracking and a rise in community “dark forests” like Discord, Reddit and private group chats mean that while social data is more pervasive than ever, it’s also getting more difficult to extract meaning. With this, a new marketing imperative has arisen: To move beyond standard social metrics to support effectiveness. Join us to find out what this means for your brand.