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Fibre One and Impero show the joy of inclusive health

The launch of the brand’s Crave Club shows that healthy eating doesn’t have to be joyless.

Nicola Kemp

Editorial Director Creativebrief

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Fibre One

Introducing, The Crave Club for Fibre One UK & EUAU – a club built on the foundations of being inclusive, not exclusive, and a place where anyone can indulge in their cravings without the guilt. Check out the TVC.

Agency:
Impero, London

Disciplines

Advertising/Creative

Sector

Food & Drink

Related Tags

Health food and drink

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