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April 14th 2022

The Truth About Britain: keeping up with an ever-changing nation

Research from McCann explores the values and mood of the nation so that brands can better appeal to Brits

Georgie Moreton

Deputy Editor, BITE Creativebrief

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The Truth About Britain: keeping up with an ever-changing nation

Georgie Moreton

Related Tags

Agencies Featured

McCann London

Users who viewed this article also looked at:

What Arsène Wenger can teach CMOs about winning with culture

Gymnast Becky Downie on how brands can partner with athletes

YouTube levels up creator partnerships with social series

Why your talent strategy is your distinctive growth strategy

Why the future of influence is real life, not viral

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