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Case Studies

New Work

October 20th 2020

Trump: A master in branding, but failing badly in communications

Jamie Williams, Managing Partner at isobel on why Trump’s biggest downfall in the lead up to the 2020 US Elections is his communication strategy.

Jamie Williams

Managing Partner isobel

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Guest Author

Jamie Williams

Managing Partner isobel

About

Jamie Williams is Managing Partner of independent creative agency isobel. He started his career in the US and is an avid follower of US politics. He’s been writing regularly for City AM this year on marketing trends and learnings around the 2020 US presidential election.

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