Black History Month 2023: Saluting our sisters
Collette Philip calls on industry leaders to create space for and celebrate Black women
Collette Philip
Founder and Managing Director Brand by Me
About
Collette Philip is a strategist, coach speaker and founder of award-winning anti-racist brand consultancy Brand By Me. Her work is shaped by more than 25 years in brand strategy and a lifelong commitment to tackling injustice. Before founding Brand By Me in 2016, Collette spent over 15 years agency and brand-side, leading brand strategy for organisations ranging from global consumer brands to leading charities, including Starburst, Clearasil, McDonald's, T-Mobile, EE and Barnardo's. Today, Brand By Me works with organisations including Shelter, Wellcome Trust, Amnesty International and Santander, helping leaders build trusted brands through consultancy, learning and co-production. Their work explores the relationship between brand, trust, integrity and community, helping organisations move beyond representation to build lasting organisational change. Collette has been recognised by the Women in Marketing Awards, the IPA iList, Campaign Inspiring Women and 40 Over Forty. Brand By Me also won Small Business of the Year at the Black Talent Awards in 2024. She is also Chair of Trustees at EQTY in Music, a charity championing minoritised talent in the music industry.