WaterAid campaign highlights the impact of community

The uplifting ‘First Cup’ campaign from Don't Panic tells a story of celebration and togetherness

Deputy Editor, BITE Creativebrief

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The campaign from BBH spotlights the real people behind the narratives.

The campaign, created by Fold7, celebrates the National Year of Reading 2026.

Trent Patterson shares his experience of training to reach Everest Base Camp with his son to raise money for NABS.

The campaign from TOTM and Joan London highlights a scandalous lack of regulation of period products.

The ‘Dodge The Finger’ game from TBWA\MCR combines gaming and humour to raise awareness of prostate cancer.