Curious behaviours in modern marketing teams
Creativebrief research reveals major opportunity for brands to drive marketing impact through cultivating internal cultures of curiosity
Here’s the truth: two things can be true at once. We can drive growth and do good.
Ali Hanan, CEO of Creative Equals
The RISE trend report by Creativebrief wraps up key insights and learnings from the Creative Equals RISE 2025 conference.
Learn how to create inclusive, sustainable brands that drive both social impact and business growth. Hear from leaders at the cutting edge of pushing for progress that will transform your approach to marketing excellence, including Sir Lenny Henry, Comedian, Author and Broadcaster; Tati Lindenberg, Vice President of Marketing at Unilever; Vanessa Kingori OBE, Managing Director, of Technology, Media, Telecoms at Google and Ruben Schreurs, Group CEO at Ebiquity, PLC.
With topics including inclusive AI, to smashing stereotypes in advertising, the report focuses on how to apply inclusion, sustainability and social impact along the entire value chain.
In a polarising media environment we hope the report helps to inspire your next piece of work and that you share our commitment to progressive change.
Download the Creative Equals 2025 RISE Trend report by Creativebrief
Creativebrief research reveals major opportunity for brands to drive marketing impact through cultivating internal cultures of curiosity
Culture crashing, sporting spotlights and long form storytelling, find out what's on the minds of progressive brands right now.
Throughout this year, we have been championing campaigns from across the Creativebrief network which prove that purpose works and diversity really does drive creativity.