At VCCP we pride ourselves on creating innovative and exciting advertising that transforms the fortunes of brands.
At VCCP, our challenger attitude transforms the fortunes of our clients. For example, we helped O2 become market leaders within three years of launching. And once we started working with easyJet, their share price flew up from £4 to £14.
We have a motto: It only works if it all works, which is why we involve ourselves in far more than just advertising. With a thorough understanding of each client’s business, we can challenge what’s around it, and then transform it.
Of course, it’s not all about business. We love to be lauded with creative awards and are proud of our ever-increasing haul. Time and time again, we’ve seen a direct link between our award-winning work and the upturn in the fortunes of clients who ran it. So here’s another little motto: Good work works.
Nationwide Building Society
In response to a savings crisis in the UK, Nationwide Building Society has launched a new campaign which is aimed at encouraging people who are not currently putting any money away to start saving something, no matter how small, and regardless of who with.
Wouldn’t it be great if your footy shirt looked less like a billboard? Paddy Power is on a mission to save football shirts from heavy branding. The "unsponsoring" campaign and is calling on other sponsors to follow its lead and stop bastardising football shirts.
London’s toxic air is a serious health issue that affects all Londoners. And it’s mainly caused by driving polluting vehicles. Based on the insight that air pollution affects London’s most vulnerable including children, the campaign visualises the harmful effects of driving.