Voices
‘We have to work harder to get the minimum amount of respect.’
By Robyn Pierce
Not being racist is not enough; the industry needs to embrace an actively more inclusive approach.
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Robyn is a highly experienced B2B media specialist who lead digital media strategies for a wide range of brands such as Sitecore, ON24, Sohonet, London Stock Exchange Group and AppDynamics. She is highly experienced in collaborating cross-departmentally to achieve business goals and has a clear perspective on how to design and execute successful content driven awareness and demand gen programs that drive engagement and deliver growth. Robyn believes that diversity and inclusion is the new normal and that B2B brands that fail to reflect the diversity of their audiences in an authentic, relatable way, risk becoming obsolete.
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