Sarah Daniel, BD Network

Creative

About

Sarah joined BD Network in 2017 and contributes words, ideas and strategy for the likes of Lurpak, Virgin Media, Cadbury, Castello and Aperol. With a love of technology she’s always looking for opportunities to help clients by combining the latest tech with the right idea.


More from Sarah Daniel, BD Network

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Dodging the pitfalls of personalisation

By Sarah Daniel, BD Network

Long before the Cambridge Analytica scandal broke, people were starting to find the pervasiveness of personalised ads a little unsettling. The public are wary and brands need to take that on board.

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