Hot Pick

Guinness, 'The Purse' by AMV BBDO

When it comes to sport, from local to international level, we frequently make reference to rivalry. And, as a fan, you wear your team’s colours with pride, loyalty and, more often than not, sheer love of the team you support.

Izzy Ashton

Assistant Editor, BITE



The Purse is the latest 'Made of More' story from Guinness which tells the real-life tale of two Welsh brothers, David and Gareth Rees, who use their mother's inheritance to carry out her wish and follow the game she loved. A rugby story of, and for, the fans.

AMV BBDO, London

Related Tags