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YouTube levels up creator partnerships with social series
‘The Brand Deal Desk’ series aims to help creators level up their brand partnerships on YouTube.
Martin McAllister, Creative Director, FCB Inferno
"The last few years we’ve got very caught up in advertising mechanics and actually, when something’s just cool, that’s what we end up talking about. There’s nothing wrong with that."
Izzy Ashton
Deputy Editor, BITE CreativebriefRelated Tags
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