The co-founders of Bloom in Colour (BIC) and Black Representation in Marketing (BRiM) initaitives have come together to host a panel discussion to unpack the progress made in the UK marketing and communications industry since the senseless and horrific murder of George Floyd.

The honest and open event will explore if progress has actually been made, at a time when systemic racism and the Black Lives Matter are rightly at the top of the business agenda. 

The panel discussion, which will be hosted by Dinah Williams, Cllient Services Director at Creative Equals, Co-Founder of  Bloom in Colour and Co-Founder of Allyship at Bloom, will include Sophie Williams, Manager of Production Planning at Netflix, Author of Millennial Black and Anti-Racist Ally, Co-Founder of @OfficialMillennialBlack and Racial Equity Consultant, Ali Hanan, Founder and CEO of Creative Equals, Matt Adams, Global Managing Director at BrianLabs, and Elizabeth Anyaegbuna, Co-Founder of Sixteenbynine media, Co-Founder of Black Corner, Co-Founder of Bloom in Colour and Co-Founder of Allyship at Bloom

The panel will ask what has been learnt from this last year and what can no longer be ignored by the industry, along with addressing key issues including: 

The ‘glass cliff’ effect and why is it rare for us to see so few successful leaders that aren’t white and male.

Why we aren't seeing more Black women in senior leadership positions

Whether we are in danger of seeing an undoing of the progress made in recent years, since the data is showing how the pandemic is  disproportionately affecting Black, Asian and Multicultural communities, especially women, more than their white counterparts

Whilst many organisations understand the need to stop the nepotism we’ve come accustomed to witnessing, do they really understand the cultural changes required to enable Black talent to thrive? What are the retention rates telling us? How do you mitigate the risks of leaving Black talent behind?

Following the panel, there will be a short moderated Community Conversation which, according to the team behind the event  "will be a safe space to continue the discussion, share experiences and learn from our community of attendees on ways to champion action for Black representation in your organisation and industry."