March 29th 2023

How brands supported International Women’s Day

The marketing flurry of International Women’s Day is over for another year, but keeping up momentum all year round is essential for progressive brands.

Georgie Moreton

Deputy Editor, BITE Creativebrief

Related Tags

Women International Women's Day

Agencies Featured

McCann London

Users who viewed this article also looked at:

Thought Leadership

Stepping into the spotlight

Industry leaders from the IPA, UN Women, Accenture Song, McCann and We Are Futures underline the importance of investing in female talent

Voices

Stop making excuses – close the gender gap today

Caroline Dilloway shares how breaking down gender norms and stereotypes will help benefit the workplace for the better

Voices

Tips for creating a truly practical policy

Building workplaces that support, champion and develop women takes time and effort.

Voices

International Women’s Day: A pinnacle of false advertising

Talking about gender equality once a year is, quite evidently, not enough writes Executive Marketing Consultant Nina Etienne.

Voices

John Lewis leads with action for International Women’s Day

The new campaign will see women-owned brands and businesses stocked in John Lewis stores.

Case Studies

New Work

Agencies

Insights

BITE

Events

Archived Case Studies

News

How brands supported International Women’s Day

Georgie Moreton

Related Tags

Agencies Featured

McCann London

Users who viewed this article also looked at:

Stepping into the spotlight

Stop making excuses – close the gender gap today

Tips for creating a truly practical policy

International Women’s Day: A pinnacle of false advertising

John Lewis leads with action for International Women’s Day

Want to access more content?

Individual Membership