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The end of Purpose Washing

The advertising industry can and should play a role in combating the climate crisis

Patricia McDonald

Global Chief Strategy Officer Dentsu Creative

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Patricia McDonald

Global Chief Strategy Officer Dentsu Creative

About

Pats McDonald, is a multi-award-winning global strategist who has led the strategic and creative development for brands from Levi’s to Unilever to Sony and Kellogg’s. Patricia’s career spans over 20 years at many of the UK’s top agencies – including BBH, CHI & Partners, Weber Shandwick and Isobar. In her role of Global Head of Strategy and Consulting, Pats is responsible for working to support the delivery of world-class capabilities and services to dentsu’s clients. 

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climate/sustainability