Event Coverage

Creativebrief Explores: An honest conversation about respect and the pitch

Creativebrief

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Friday 6th March 2020 – 8.30-10:30am

Curzon Bloomsbury, The Brunswick Centre London, Russell Square WC1N 1AW

Book your tickets now 


We recently found that agencies ranked ‘respect’ in the top three conditions integral to a creative partnership with their clients. Whilst only a handful of brands did the same.

We believe this to be indicative of a wider problem that originates from disrespectful pitch processes, because if there’s no respect in the pitch process, how can we expect there to be in the relationship?

Whether we’re focusing on the process, the quality of relationships, people’s time, their personal circumstances, huge factors such as diversity and inclusion, we’ll be hosting an honest conversation about respect and the pitch.

It’s a difficult question to ask, but the reality is that inaction is costly. Respect is being slowly eroded away and we need to ensure modern, healthy relationships get off on the right foot with a process that represents real-life working relationships and prioritises not only business, but people.

For a bit more background on the topic, read our previous survey where we spoke to both brands and agencies across multiple sectors and disciplines to really understand the pros and cons of the current pitch process. 

Speakers include Sophie More from BrewDog, Annie Gallimore from Engine, Reuben Arnold from Starbucks, Paul McEntee founder of Mc&T and Cristina Loaiza from graze

After our first event of 2020 sold out, make sure you get tickets early. Book your tickets now.

Tickets are free for member agencies and brands. For non-members, they're £95 + VAT. 

Member agency tickets are limited to three per agency. Whilst brand member tickets vary according to the package they're on. Speak to your account manager for details.

Speakers

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Reuben Arnold | Starbucks

VP Marketing & Product
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Sophie More | BrewDog

Marketing Director
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Annie Gallimore | Engine

Managing Director
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Cristina Loaiza | graze

Global Head of Brand
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Paul McEntee | Mc&T

Founder
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Book your tickets now