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Taking the pitch by The Drum

Charlie Carpenter

CEO

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The Drum spoke to industry leaders on whether tighter budgets and tougher trading conditions have led to an increase in poor pitching performance, featuring Creativebrief's Charlie Carpenter

Clients had got the ball rolling with a pitch process and then turned around and said, 'Our budgets have been changed, the money's not there, we need to put this on pause.'

Charlie Carpenter, Creativebrief CEO

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