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Give youth a seat at the table
Opinion
Give youth a seat at the table

By Creativebrief

For an industry so in thrall to youth, the creative industries are alarmingly slow to give young people a seat at the table, says Creativebrief's Izzy Ashton.

March 9th 2020
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BrewDog and Starbucks on why it is ‘a mistake’ not to involve in-house teams in pitching
Event Coverage
BrewDog and Starbucks on why it is ‘a mistake’ not to involve in-house teams in pitching

By Creativebrief

Both brands admit they have learned the hard way that not involving in-house teams with pitch processes can create a “negative environment” internally.

March 6th 2020
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A guide to how brands can better understand agencies through the Creativebrief marketing platform
Opinion
A guide to how brands can better understand agencies through the Creativebrief marketing platform

By Creativebrief

A look at the Creativebrief marketing platform and how it helps ambitious brand marketers, from the perspective of agencies

March 5th 2020
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Visibility, empowerment, and a long way to go – being a woman in the creative industries
Opinion
Visibility, empowerment, and a long way to go – being a woman in the creative industries

By Creativebrief

We asked the women behind Creativebrief about their experiences, good and bad, in the creative industry.

March 5th 2020
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Enough: The death of Caroline Flack raises urgent questions for our industry
Opinion
Enough: The death of Caroline Flack raises urgent questions for our industry

By Nicola Kemp

How can we talk about responsibility in advertising if we don’t tackle the reality of a media ecosystem that hounds women to death, asks Nicola Kemp

February 24th 2020
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Elastics giant Stretchline launches global PR agency review
Press
Elastics giant Stretchline launches global PR agency review

By Creativebrief

The manufacturer, which is looking for a global strategic PR partner, has begun a review process, PRWeek can reveal.

February 20th 2020
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Creativebrief Webinar - Showcasing your agency
Opinion
Creativebrief Webinar - Showcasing your agency

By Creativebrief

Our webinar on Showcasing your agency, featuring Team Assistant Lucy Young. Tips on showing the best side of your profile, and using the Creativebrief platform to its potential

February 13th 2020
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Why the four day week is not enough
Why the four day week is not enough

By Nicola Kemp

In the face of a fundamental shift in attitudes to work, Nicola Kemp, Managing Editor for Creativebrief’s BITE, asks whether the creative industries need to work harder at embracing a different approach.

February 3rd 2020
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