Best practise guide to influencer marketing


Co-author Holly Eddleston, has been instrumental in running global influencer campaigns for Dove, Peroni, Diageo and Red Bull. Now our in-house Head of Influencer Marketing, Holly has put together this best practise guide, sharing the latest insights, tips and example campaigns to help inspire those considering influencers as part of their marketing mix, or help those who want to get more bang for their current influencer buck.