TIPS: Marketing and PR for bars and restaurants


We were tasked with putting Golazio, a brand-new Italia 90's themed bar on the map. Working closely with the owner, who has no previous hospitality experience, BIG little LDN needed to create and establish the Golazio brand and create talkability amongst the local community, football fans and the press in the run-up to its opening.

So how can you replicate this growth for your own bar or restaurant and generate the footfall you need to stay open past year one?