WHAT'S TICKING • Vol 12 (2)
Business Objectives
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Rival IQ dropped their 2024 Instagram Stories Benchmark report, breaking down metrics
like taps, retention, exit rate, and more, TikTok's 2024 Content Planning calendar includes essential dates, tips, and notes for your campaign planning, and Instagram is testing an expansion of its Collections feature, allowing users to share curated sets of posts on their profiles.