Cogent

Coventry www.cogent.co.uk

Disciplines

  • Advertising/Creative
  • Brand strategy
  • Integrated marketing

About

Cogent is an integrated marketing agency creating simple and effective ideas through our ethos of togetherness.



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New Work

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New Work

GoGo SqueeZ

By Cogent

GoGo SqueeZ make healthy snacks for kids in squeezable pouches. Cogent were tasked with propelling the brand into the UK market. Our micro-influencer campaign helped create visibility and familiarity around GoGo SqueeZ within a relevant and engaged audience.

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New Work

Omega

By Cogent

Cogent worked together with the team at Omega PLC to develop an insight-led brand refresh for the British kitchen manufacturer. We needed to help customers feel the joy of owning a new kitchen, while also making the entire buying process easier and more joyful.

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New Work

Arriva Bus UK

By Cogent

The #LiveYourBusLife campaign shows students (and their parents, who often foot the bill!) the exciting life they can lead with a student ticket in their pocket. This campaign lived across social media and digital outdoor.

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New Work

Paym

By Cogent

Cogent were challenged to demonstrate an increase in brand awareness and brand recall, and with it an increase in brand search. ‘Pay’m back securely’, was designed to create differentiation in a sea of ‘convenience and speed’ marketing messages in the category.

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New Work

Kwik Fit

By Cogent

Treating everyday drivers like BTCC racers, we highlighted Kwik Fit’s expertise across their wide range of services, while driving positive perception of the brand amongst race fans.

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New Work

Dublin.

By Cogent

We created a TV ad, designed to convey the essence of the Dublin brand and create emotional connections with people who love country pursuits. It’s currently live, running in Dublin’s key international markets including the UK.

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New Work

Yorkshire Water

By Cogent

Behaviour change campaign introducing Wipesaur to schools to discourage kids from flushing wipes.

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New Work

BMW

By Cogent

This film supported the launch of the 1 series LCI model update and the new Shadow Edition model.

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Marston's

By Cogent

As Marston's content agency, we support a complex campaign plan across several channels and formats.

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Marmalade

By Cogent

We worked with Marmalade to create their debut TV campaign which aired in the 2018 Love Island final

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New Work

Kwik Fit

By Cogent

An all-new TTL campaign bringing to life Kwik Fit’s unrivalled value, service and range of deals.

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New Work

Yorkshire Water

By Cogent

A behaviour change campaign – remember, flushing wipes block pipes!

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New Work

YuMOVE

By Cogent

Promoting Lintbells’ innovative new veterinary joint supplement to vets with a '360' twist.

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New Work

Network Q

By Cogent

Real people tell their stories about the peace of mind offered by a Network Q approved used car.

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New Work

Pet Head

By Cogent

Brand awareness campaign which drove 67% sales uplift YOY.

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New Work

BMW

By Cogent

BMW X2 product film, promoting key features & design elements of BMW's first Sports Activity Coupe.