Sofa Sessions #2: How brands can harness the power of influencers

Since the Coronavirus outbreak people have been looking to social media, and to influencers, more than ever for their content needs. In turn, there has been a 33% increase in brands looking to recruit influencers to create content for them, saving them an average 50% of their usual creative costs. ENGINE, will be joined by an expert panel to discuss how brands are adapting to the ‘new normal’ and harnessing this new power of influencers to create more emotional connections with their audiences.