Perfectly Imperfect Humans vs Imperfectly Perfect Robots
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Are AI influencers threatening authenticity or redefining it?
As digital avatars rise, brands are navigating a new era of influence - one where polish meets imperfection and fantasy lives alongside the flawed.
Duncan McLauchlan explores why the future of influence isn’t about choosing between humans and AI, but understanding how both can co-exist to connect, compel and convert.