Havas Entertainment

London Kx.havas.com/havas-entertainment

Disciplines

  • Branded content
  • Influencer marketing
  • Media planning & buying
  • Public relations (PR)

About

Havas Entertainment creates meaningful moments in culture for entertainment brands battling for attention, as well as those who see entertainment as an effective vehicle to engage with their audiences.

We travel at the speed of culture. We connect to communities and tribes, translating their language of ‘drops and moments’ into meaningful brand experiences. Combining relentless passion with in-depth category expertise to turn consumers into fans and fans into consumers through a data-fuelled, connected blend of media, creativity and PR.

A shift from old fashioned ‘reach and frequency’ planning to more impactful ‘buzz and attention’.



Connect


People

Case Studies

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Case Study

Brand Anthem

By Havas Entertainment

The online dating app category is more cluttered than ever. Not only are major global players diversifying their offering and spending more, new apps like ‘Thursday’ in the UK and Fruitz in France are entering the market with localised activations.

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Case Study

Beats Bring Back Fans Not Racists

By Havas Entertainment

As a limited number of football fans returned to stadiums in November for the first time in nine months, Beats by Dre wanted to hijack the moment as an opportunity to ensure that racism in the stands remained a thing of the past.

  • Archived Case Studies