VMLY&R

London www.vmlyr.com

Disciplines

  • Advertising/Creative
  • Brand strategy
  • Integrated marketing

About

-



Connect


People


Clients

New Work

Read more
New Work

Center Parcs

By VMLY&R

Center Parcs celebrates family togetherness and positions itself as the perfect destination for people to be their true selves and give each other undivided attention.

Read more
New Work

Baileys

By VMLY&R

We have created a series of recipe videos and articles tailored to the top baking fails.

Read more
New Work

VIAGRA CONNECT

By VMLY&R

We tried to break stigmas and highlight just how common erectile problems really are.

Read more
New Work

THINK!

By VMLY&R

The Department for Transport and Y&R London rethink the THINK! drink drive campaign, focusing on fr

Read more
New Work

BBC Winter Olympics

By VMLY&R

The campaign brings to life the fearlessness Olympians must possess to succeed in their events.

Read more
New Work

TUI

By VMLY&R

Crossing the ‘T’s, dotting the ‘I’s and putting ‘U’ in the middle

Read more
New Work

BBC Sport

By VMLY&R

A maverick tennis ball wreaks havoc and mischief as it travels around the UK on its way to Wimbledon

Read more
New Work

BBC Sport

By VMLY&R

"No Guts. No Glory" - if you don't make the extra effort you'll end up with nothing.

Read more
New Work

BBC

By VMLY&R

Steve the Dog demonstrates how personalization makes experience of the BBC better.

Read more
New Work

JD Williams

By VMLY&R

Spring into Summer with JD Williams. For A Colourful Life.

Read more
New Work

N°5 L'Eau

By VMLY&R

Launching N°5 for a new generation. "You Know Me and You Don't". The scent of all paradoxes.

Read more
New Work

Actimel

By VMLY&R

Stay Strong: giving consumers positive resilience to face the challenges of everyday life.

Read more
New Work

Boursin

By VMLY&R

Boursin's biggest ever TV sponsorship paying witty homage to French art house cinema.

Read more
New Work

Premier League

By VMLY&R

Premier League’s first ever national ad campaign, highlighting their program 'Primary Stars'.

Read more
New Work

BBC

By VMLY&R

Unique campaign celebrating the BBC's learning content, all in one place for the very first time.

Read more
New Work

Thomson

By VMLY&R

Thomson's new campaign showcases the special moments it provides for holidaymakers at its resorts.

Read more
New Work

M&S

By VMLY&R

We are the agency that gave Mrs Claus her moment.

Read more
New Work

M&S

By VMLY&R

We are the agency that loves prawnography.

Read more
New Work

M&S

By VMLY&R

We applied the 'Art of' treatment to M&S’ range of School Uniforms.

Read more
New Work

BBC Sport

By VMLY&R

We are the agency that brought glamour to the game

Read more
New Work

M&S

By VMLY&R

We are the agency that looks pretty in pink! Art of Summer is a TV spot to showcase M&S' summer wear

Read more
New Work

Light & Free

By VMLY&R

Using a woman's dancing shadow, we bring to life that great feeling you get from eating Light & Free

Read more
New Work

Emirates

By VMLY&R

As excitement builds for the FA Cup we celebrate Emirates' love of togetherness around sport.

Read more
New Work

BBC Learning

By VMLY&R

Shows the UK how the BBC is helping nurturing our future tech stars with the BBC Micro:bit

Read more
New Work

BBC iPlayer

By VMLY&R

Bringing the BBC closer to it’s audiences by helping users get more out of the services they provide

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that loves love

Read more
New Work

British Paralympics Association

By VMLY&R

We are the agency that Supercharged ParalympicsGB

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that made healthy food wonderful

Read more
New Work

First Choice

By VMLY&R

We are the agency that believes in following your heart

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that cooked up an incredible Christmas.

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that cooked up an incredible Christmas.

Read more
New Work

BBC

By VMLY&R

We are the agency that finds poetry in pure drama

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that knows there's an art to Christmas

Read more
New Work

Lloyds Bank

By VMLY&R

A campaign to launch Lloyd's New Business Current Account and celebrate the country’s small business owners, from florists to electricians.

Read more
New Work

Lloyds Bank

By VMLY&R

A new TV ad showing that getting the ideal present is easier than ever thanks to the bank’s partnership with Apple Pay.

Read more
New Work

Royal British Legion

By VMLY&R

We are the agency that remembered the fallen and the living.

Read more
New Work

Emirates

By VMLY&R

We are the agency that showed the world how flying should be.

Read more
New Work

Land Rover

By VMLY&R

We are the agency that deal in real.

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that put the MMMMMM in Autumn.

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency the put the art in Autumn.

Read more
New Work

Premier Inn

By VMLY&R

We are the agency that made waking up feel wonderful.

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that made going back to school fashionable.

Read more
New Work

Volvic

By VMLY&R

We created a mouthwatering spectacle demonstrating the amazing taste of Volvic.

Read more
New Work

Breast Cancer Now

By VMLY&R

Breast Cancer Now has the ambition to stop women dying of breast cancer by 2050. We share this ambition. #TheLastOne

Read more
New Work

M&S

By VMLY&R

An oversized, quirky, British fashionista hotel that showcases the very best of the high street’s Spring Summer fashion trends from M&S.

Read more
New Work

M&S

By VMLY&R

We brought sumptuous chocolate delights, delicious Roasting joints and tasty hot cross buns to life, using the mouth-watering Adventures In style

Read more
New Work

Bank Of Scotland

By VMLY&R

We created a distinctive positioning for the Bank of Scotland as the bank that helps people make well-informed decisions about money.

Read more
New Work

BBC

By VMLY&R

The challenge was to make people appreciate the value and impact of local journalism and the BBC’s provision of it.

Read more
New Work

BBC

By VMLY&R

Our challenge was to re-assert the superiority of the BBC's drama output and demonstrate that the BBC produces quality, distinctive drama.

Read more
New Work

M&S

By VMLY&R

Christmas has become a time of tear jerking ads. How could we create a campaign that is still emotional, but in a more optimistic, joyful way?

Read more
New Work

M&S Food

By VMLY&R

We are the agency that reinvented food porn.

Read more
New Work

Vodafone Red 4G

By VMLY&R

Promoting Vodafone's partnership with Netflix, this ad features members of the public quoting well-known movies and shows in everyday situations.

Read more
New Work

BBC

By VMLY&R

In an attempt to subvert the competition's friendly image, this trailer for the BBC depicts the athletes as fierce warriors in training.

Read more
New Work

Land Rover

By VMLY&R

Can and Will uses the brand’s legendary ‘go-anywhere’ attitude to inspire people of all ages to challenge themselves and fulfil their ambitions.

Read more
New Work

M&S

By VMLY&R

We have created a magical two minute film for Marks & Spencer which takes us on a whirlwind adventure through our favourite fairy tales.  

Read more
New Work

Lloyds Bank

By VMLY&R

We have worked with the British banking icon to deliver a brand that serves customers in a contemporary and distinctive way.

Read more
New Work

Holland & Barrett

By VMLY&R

We’re using the charming H&B characters to let people know that you can ask the staff any health and product-related question.

Read more
New Work

M&S

By VMLY&R

Make Today Delicious puts M&S’ food at the heart of everyday occasions.

Read more
New Work

Fire Kills

By VMLY&R

We have encouraged 3x more people to test their smoke alarm, by creating a behavioural link between the clocks going back.

Read more
New Work

Land Rover

By VMLY&R

Well done boys – we think this ad says it all.

Read more
New Work

Land Rover

By VMLY&R

Land Rover is a brand for those who are filled with the spirit of adventure…much to this Drycleaner’s confusion.

Read more
New Work

Virgin Atlantic

By VMLY&R

Our latest campaign for Virgin Atlantic brings to life the brand’s reason for being – that it’s for those Born to Fly.

Read more
New Work

Let There Be Beer

By VMLY&R

RKCR/Y&R have created a rallying cry to the nation to remind us that sometimes only a beer will do…LET THERE BE BEER

Read more
New Work

Oxfam & M&S

By VMLY&R

Encouraging the UK to recycle clothes with Oxfam and M&S

Read more
New Work

Lloyds TSB

By VMLY&R

This piece of work for Lloyds TSB takes you on a journey following the Olympic torch across the length and breadth of the UK.

Read more
New Work

BBC

By VMLY&R

Our recent work for the BBC highlighting their coverage of the 2012 Olympic games, featuring a track from Elbow

Read more
New Work

Virgin Atlantic

By VMLY&R

Our 2010 global campaign for Virgin Atlantic, putting the fun and glamour back into flying in the midst of the worst recession in living memory.