VMLY&R

London www.vmlyr.com

Disciplines

  • Advertising/Creative
  • Brand strategy
  • Integrated marketing

About

-



Connect


People


Clients

New Work

Read more
New Work

Baileys

By VMLY&R

We have created a series of recipe videos and articles tailored to the top baking fails.

Read more
New Work

VIAGRA CONNECT

By VMLY&R

We tried to break stigmas and highlight just how common erectile problems really are.

Read more
New Work

THINK!

By VMLY&R

The Department for Transport and Y&R London rethink the THINK! drink drive campaign, focusing on fr

Read more
New Work

BBC Winter Olympics

By VMLY&R

The campaign brings to life the fearlessness Olympians must possess to succeed in their events.

Read more
New Work

TUI

By VMLY&R

Crossing the ‘T’s, dotting the ‘I’s and putting ‘U’ in the middle

Read more
New Work

BBC Sport

By VMLY&R

A maverick tennis ball wreaks havoc and mischief as it travels around the UK on its way to Wimbledon

Read more
New Work

BBC Sport

By VMLY&R

"No Guts. No Glory" - if you don't make the extra effort you'll end up with nothing.

Read more
New Work

BBC

By VMLY&R

Steve the Dog demonstrates how personalization makes experience of the BBC better.

Read more
New Work

JD Williams

By VMLY&R

Spring into Summer with JD Williams. For A Colourful Life.

Read more
New Work

N°5 L'Eau

By VMLY&R

Launching N°5 for a new generation. "You Know Me and You Don't". The scent of all paradoxes.

Read more
New Work

Actimel

By VMLY&R

Stay Strong: giving consumers positive resilience to face the challenges of everyday life.

Read more
New Work

Boursin

By VMLY&R

Boursin's biggest ever TV sponsorship paying witty homage to French art house cinema.

Read more
New Work

Premier League

By VMLY&R

Premier League’s first ever national ad campaign, highlighting their program 'Primary Stars'.

Read more
New Work

BBC

By VMLY&R

Unique campaign celebrating the BBC's learning content, all in one place for the very first time.

Read more
New Work

Thomson

By VMLY&R

Thomson's new campaign showcases the special moments it provides for holidaymakers at its resorts.

Read more
New Work

M&S

By VMLY&R

We are the agency that gave Mrs Claus her moment.

Read more
New Work

M&S

By VMLY&R

We are the agency that loves prawnography.

Read more
New Work

M&S

By VMLY&R

We applied the 'Art of' treatment to M&S’ range of School Uniforms.

Read more
New Work

BBC Sport

By VMLY&R

We are the agency that brought glamour to the game

Read more
New Work

M&S

By VMLY&R

We are the agency that looks pretty in pink! Art of Summer is a TV spot to showcase M&S' summer wear

Read more
New Work

Light & Free

By VMLY&R

Using a woman's dancing shadow, we bring to life that great feeling you get from eating Light & Free

Read more
New Work

Emirates

By VMLY&R

As excitement builds for the FA Cup we celebrate Emirates' love of togetherness around sport.

Read more
New Work

BBC Learning

By VMLY&R

Shows the UK how the BBC is helping nurturing our future tech stars with the BBC Micro:bit

Read more
New Work

BBC iPlayer

By VMLY&R

Bringing the BBC closer to it’s audiences by helping users get more out of the services they provide

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that loves love

Read more
New Work

British Paralympics Association

By VMLY&R

We are the agency that Supercharged ParalympicsGB

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that made healthy food wonderful

Read more
New Work

First Choice

By VMLY&R

We are the agency that believes in following your heart

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that cooked up an incredible Christmas.

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that cooked up an incredible Christmas.

Read more
New Work

BBC

By VMLY&R

We are the agency that finds poetry in pure drama

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that knows there's an art to Christmas

Read more
New Work

Lloyds Bank

By VMLY&R

A campaign to launch Lloyd's New Business Current Account and celebrate the country’s small business owners, from florists to electricians.

Read more
New Work

Lloyds Bank

By VMLY&R

A new TV ad showing that getting the ideal present is easier than ever thanks to the bank’s partnership with Apple Pay.

Read more
New Work

Royal British Legion

By VMLY&R

We are the agency that remembered the fallen and the living.

Read more
New Work

Emirates

By VMLY&R

We are the agency that showed the world how flying should be.

Read more
New Work

Land Rover

By VMLY&R

We are the agency that deal in real.

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that put the MMMMMM in Autumn.

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency the put the art in Autumn.

Read more
New Work

Premier Inn

By VMLY&R

We are the agency that made waking up feel wonderful.

Read more
New Work

Marks and Spencer

By VMLY&R

We are the agency that made going back to school fashionable.

Read more
New Work

Volvic

By VMLY&R

We created a mouthwatering spectacle demonstrating the amazing taste of Volvic.

Read more
New Work

Breast Cancer Now

By VMLY&R

Breast Cancer Now has the ambition to stop women dying of breast cancer by 2050. We share this ambition. #TheLastOne

Read more
New Work

M&S

By VMLY&R

An oversized, quirky, British fashionista hotel that showcases the very best of the high street’s Spring Summer fashion trends from M&S.

Read more
New Work

M&S

By VMLY&R

We brought sumptuous chocolate delights, delicious Roasting joints and tasty hot cross buns to life, using the mouth-watering Adventures In style

Read more
New Work

Bank Of Scotland

By VMLY&R

We created a distinctive positioning for the Bank of Scotland as the bank that helps people make well-informed decisions about money.

Read more
New Work

BBC

By VMLY&R

The challenge was to make people appreciate the value and impact of local journalism and the BBC’s provision of it.

Read more
New Work

BBC

By VMLY&R

Our challenge was to re-assert the superiority of the BBC's drama output and demonstrate that the BBC produces quality, distinctive drama.

Read more
New Work

M&S

By VMLY&R

Christmas has become a time of tear jerking ads. How could we create a campaign that is still emotional, but in a more optimistic, joyful way?

Read more
New Work

M&S Food

By VMLY&R

We are the agency that reinvented food porn.

Read more
New Work

Vodafone Red 4G

By VMLY&R

Promoting Vodafone's partnership with Netflix, this ad features members of the public quoting well-known movies and shows in everyday situations.

Read more
New Work

BBC

By VMLY&R

In an attempt to subvert the competition's friendly image, this trailer for the BBC depicts the athletes as fierce warriors in training.

Read more
New Work

Land Rover

By VMLY&R

Can and Will uses the brand’s legendary ‘go-anywhere’ attitude to inspire people of all ages to challenge themselves and fulfil their ambitions.

Read more
New Work

M&S

By VMLY&R

We have created a magical two minute film for Marks & Spencer which takes us on a whirlwind adventure through our favourite fairy tales.  

Read more
New Work

Lloyds Bank

By VMLY&R

We have worked with the British banking icon to deliver a brand that serves customers in a contemporary and distinctive way.

Read more
New Work

Holland & Barrett

By VMLY&R

We’re using the charming H&B characters to let people know that you can ask the staff any health and product-related question.

Read more
New Work

M&S

By VMLY&R

Make Today Delicious puts M&S’ food at the heart of everyday occasions.

Read more
New Work

Fire Kills

By VMLY&R

We have encouraged 3x more people to test their smoke alarm, by creating a behavioural link between the clocks going back.

Read more
New Work

Land Rover

By VMLY&R

Well done boys – we think this ad says it all.

Read more
New Work

Land Rover

By VMLY&R

Land Rover is a brand for those who are filled with the spirit of adventure…much to this Drycleaner’s confusion.

Read more
New Work

Virgin Atlantic

By VMLY&R

Our latest campaign for Virgin Atlantic brings to life the brand’s reason for being – that it’s for those Born to Fly.

Read more
New Work

Let There Be Beer

By VMLY&R

RKCR/Y&R have created a rallying cry to the nation to remind us that sometimes only a beer will do…LET THERE BE BEER

Read more
New Work

Oxfam & M&S

By VMLY&R

Encouraging the UK to recycle clothes with Oxfam and M&S

Read more
New Work

Lloyds TSB

By VMLY&R

This piece of work for Lloyds TSB takes you on a journey following the Olympic torch across the length and breadth of the UK.

Read more
New Work

BBC

By VMLY&R

Our recent work for the BBC highlighting their coverage of the 2012 Olympic games, featuring a track from Elbow

Read more
New Work

Virgin Atlantic

By VMLY&R

Our 2010 global campaign for Virgin Atlantic, putting the fun and glamour back into flying in the midst of the worst recession in living memory.