David Gandy Wellwear x Hackett London
by Wonderhood Studios
adidas Originals
Following the viral ‘everything is cake’ trend, we launched an edible sneaker drop for adidas Originals’ new ZX 2K BOOST trainer, with Deliveroo. A realistic cake, modelled on the new sneakers, was available to a handful of Londoners via the app, with a pair of the new shoes.
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