About

Paul heads up Hive - the Maverick group’s Digital Transformation and Innovation agency. His 20 years international experience within start-ups and leading global agencies spans creating award-winning products and campaigns for global brands such as Nike, Diageo and Maserati, commercialising IBM’s AI platform Watson, and leading transformation programmes and innovation labs. He employs a results-driven, customer-centric approach; leveraging technology and data-informed behavioural insights to deliver digital and real-world experiences that drive transformational change and brand/revenue growth.