From greenwashing to ‘green hushing’: what’s behind the recent silence around sustainability?
Businesses must find the balance between action and transparency to work toward a more sustainable future.
In a couple of decades, humans have managed to change what evolution built up over hundreds, thousands of years. We claimed control over nature as our right without fully exploring the consequences of our actions. With their latest project, Patagonia point out that “the road to extinction is paved with good intentions.”
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