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Allplants reminds us it’s OK to falter in an attempt to go vegan

The campaign is a welcome reminder that embracing healthier and environmentally friendly choices doesn’t have to be an all or nothing pursuit.

Izzy Ashton

Deputy Editor, BITE

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Trying to go vegan can be tough at first. You might encounter the odd moment of weakness…

Agency:
Snap London, London

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Environment Veganism