Hot Pick

The Gym Group and Dept democratise fitness

The uplifting campaign successfully raises a smile in the midst of January storms

Nicola Kemp

Editorial Director Creativebrief


The Gym Group

The hyper-local campaign focuses on a single message, “There’s a Gym Group round the corner”, highlighting how the brand breaks down barriers to fitness by offering exactly what people care about when it comes to choosing a great value, high quality and conveniently located gym.

DEPT® , London

Related Tags

Fitness New Year

Agencies Featured