Oliver Dowden: “Advertising can turbocharge the recovery”

Speaking at RESET 2021, the Secretary of State for Digital, Culture, Media and Sport hailed the role of advertising in recovery but added pressure to the sector with upcoming HFSS ad restrictions.

Nicola Kemp

Editorial Director Creativebrief

Share

Related Tags

Virtual Events RESET 2021

Users who viewed this article also looked at:

BITE Focus

Lego’s Julia Goldin on how diversity and digitisation is driving the brand forward

The brand’s marketing chief explained how seeing digitisation as an opportunity rather than an enemy has fuelled brand growth.

BITE Focus

COVID-19 has exacerbated advertising’s trust problem

The coronavirus crisis has heightened the lack of public trust in advertising, making it vital that the industry remains focused on driving the trust agenda.

BITE Focus

The long and the short of it is shareholders will be focused on revenue

Shareholders are going to be focused on how firms can deliver against revenue and there will be greater scrutiny on marketing spend with significant implications for the industry.

Case Studies

New Work

Agencies

Insights

BITE

Events

Archived Case Studies

News

Oliver Dowden: “Advertising can turbocharge the recovery”

Nicola Kemp

Related Tags

Users who viewed this article also looked at:

Lego’s Julia Goldin on how diversity and digitisation is driving the brand forward

COVID-19 has exacerbated advertising’s trust problem

The long and the short of it is shareholders will be focused on revenue

Want to access more content?

Individual Membership