Thought Leadership

BITE LIVE 2020 Trend Report

This dedicated trend report wraps up the key themes, learnings and actionable insights from #BITELIVE2020, our free week-long virtual event series, which this year was focused on #ThisIsProgress.


Welcome to the #BITELIVE2020 issue of the BITE Trends Report offering you a taste of the key themes, learning and actionable insights from our flagship event.

The #BITELIVE2020 report includes:

  • A vital conversation about dismantling the myth of the Black athlete in sport
  • Takeaways from a live workshop created in partnership with Bloom around finding, building and maintaining your confidence in a virtual working world
  • Lessons learnt from the #Wombstories campaign about what can happen when marketing tells the truth about women’s bodies
  • Some fresh ideas about creative storytelling from the author Kate Mosse and Havas London’s CCO Vicki Maguire
  • Creative inspiration from Global’s Creative Director Jo McCrostie who explores how brands can capitalise on the power of creativity and community during the ongoing coronavirus crisis

As well as conversations around ageism, masculinity in crisis, how advertising is inadvertently funding climate science denial and many more.

Read it, share it. We hope it informs and inspires your next piece of work.

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Trends BITE LIVE 2020