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Grassroots movements changing our minds and our marketing
The art and science of marketing to women
Vicki Holgate
Executive Planning Director FCB InfernoAbout
As Executive Planning Director, Vicki has been instrumental in a number of high profile behaviour change campaigns, including This Girl Can which has picked up over 50 awards. Vicki has won a number of industry planning awards and is the only planner to have won the APG Creative Planning Awards Grand Prix twice. Her experience spans multiple channels – ATL, direct, retail, digital across many diverse industries – FMCG, retail, automotive, healthcare, financial services, technology and Government.
