The new era of B2B influence and employee generated content
AI, social media and influencers are becoming increasingly important tools for B2B marketers.
How B2B businesses can make use of influencers to build authentic connections
Jamie Barlow is Managing Director of digital marketing agency, Hyped Marketing. Jamie launched Hyped Marketing in 2014, recognising the need to offer online and offline marketing services to brands. Jamie’s mission at Hyped is to create the right market awareness for brands, ensuring they connect with their audiences and achieve their goals, offering multiple marketing disciplines thanks to the diverse and experienced team and specialist partnerships. Core to his success at Hyped is his ability to offer advice to customers talking in their language, instantly winning their respect.
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