From baked beans to bitcoin, it’s all about people
Matt Wyatt, Executive Planning Director at SNAP LDN highlights the power of empathy when it comes to developing a disruptive brand.
Matt Wyatt
Executive Planning Director SNAP LDN
About
Matt is Executive Planning Director at SNAP LDN. In his 20 plus years in advertising, he has worked across a diverse range of market sectors at a number of agencies, big and small. He has also won numerous planning awards, including IPA Effectiveness Gold and the Marketing Society Grand Prix for the launch of ‘essential Waitrose’, and IPA Effectiveness Silver for the Purplebricks ‘Commisery’ campaign.