Effective creative: The underutilised power of social for brand building

To unleash the potential of social brands must treat it as they do other media

Kally Boshnakova

Creative Lead Wavemaker UK

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Kally Boshnakova

Creative Lead Wavemaker UK

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Kally Boshnakova is Creative Lead at Wavemaker, working with brands to put better stories out into the world. In her role, she leads on creative strategy and production, specialising in digital and social.

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Effective creative: The underutilised power of social for brand building

Kally Boshnakova

Kally Boshnakova

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Is there a role for the Creative in the Creator Economy?

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