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From selling beef cubes to building communities

Ahead of the 2024 Olympic Games in Paris Grant Hunter lifts the lid on the evolution of sports sponsorship and how brands can embrace participation

Grant Hunter

Founder Cosmic Microwave

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About

Grant is an experienced Creative Consultant with over two decades of international experience working with brands of all shapes and sizes. He is the co-author of Newsjacking published by Thames and Hudson. He also sits on the Straight8 advisory board, he’s a long-time collaborator of the industry collective The Purpose Disruptors and is currently exploring the art of being a beekeeper.

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Sponsorship Sports