How brands can become sexy again in 2026
Brands must find what makes them distinctive and think more like challengers, writes Vicky Bullen.
Vicky Bullen
CEO Coley Porter Bell
About
With more than 30 years’ experience, Vicky has led ​Coley Porter Bell for the past 18 years. She takes huge ​pride in the talented Coley Porter Bell team and nurtures ​a culture that thrives on collaboration, is pragmatic ​and business minded, and builds strong long-standing relationships with clients. ​Vicky sits on the Landor group management team and is also ​a Fellow of the Marketing Society, and a member of WACL ​(Women in Advertising and Communications Leadership)​Vicky's experience includes working with businesses ​such as LEGO, Tesco, Shell, Euromaster, Valeo Foods and The ​Coca Cola Company.​