Hot Pick
Tennent’s dreams of Scotland’s World Cup
The campaign celebrates Scotland’s participation in the men’s World Cup group stage for the first time in 28 years.
Unlearning the pursuit of perfection
Saj Nazir, SVP Media Creative at Mediahub’s Radical + Disruptive Lab, on learning to let go in order to thrive
Saj Nazir
SVP Media Creative MediahubAbout
Having led creative partnerships teams at some of the UK's biggest agency groups and media companies the dynamic world of partnerships, content and multi-platform media solutions is something Saj is passionate about, as it’s a sector that’s constantly evolving with technology and creativity at its core. During a career spanning over 20 years Saj and his teams have consistently created award-winning work for some of the UK’s leading brands. As SVP of Media Creativity Saj leads creative ideation. His team imagine and deliver disruptive campaigns for brands to connect with their audiences in meaningful and memorable ways. Using media, content and technology to help brands create category defining approaches that drive growth and win awards.
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